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PPC Agency London

Google Ads Pay-Per-Click Marketing

Get Google Ads Working for You!

  • Lead generation campaigns
  • Ecommerce PPC management 
    • Performance max
    • Google shopping
    • Dynamic remarketing
    • Product feed optimisation
  • Youtube video campaigns
  • PPC audits
  • PPC account setup
  • Fully managed PPC campaigns
  • Pay-per-click training
  • Custom reporting dashboards

Speak with the Google Ads Expert

15-30 minutes consultation with no obligation. We'll hear about your goals, offer advice and assess if and how can help.
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Google Ads Power House

Not all digital marketing agencies are the same. We're highly experienced, personal and super involved in growing your business with you. 

We specialise in performance marketing for lead generation & Ecommerce.  That's SEM, Google Ads services & Meta Ads management. If you’re  looking to grow sales and leads then you’ve come to the right place. Get in touch to find out if we're the right fit for you.

What You'll Get

High-quality traffic to your website. The type of visitors who convert, generate sales and become customers. 

How It Works

We'll research your business and share a plan with you. We'll set up conversions to measure performance and optimise your account based on accurate data. You get a proven return-on-investment that can be tracked down to the penny.

Does it Always Work?

PPC is powerful but it's not a silver bullet and not right for all businesses. We'll give you an honest opinion. In fact, we've regularly turned down work when we didn't think Google Ads or our services were right for the client.  

We'd rather start a productive, long term relationship than disappoint you down the line. If we don't think we're the right fit for your needs we'll simply say so. Use the free Google Ads discovery call to learn more about marketing opportunities for your business. 

OK, It Sounds Good But How Much Will It Cost?

PPC management fees start from £1000 per month (+VAT for UK based clients). This does not include ad platform costs. Advertising spend varies depending on the size of your company and goals. We work with companies spending from £3k a month to over £50K monthly. Budgets can scale gradually as you see a return from your campaigns. 

Google Ads consultant in London

PPC Services

Full PPC Management
from £1000 Per Month
PPC Account Audits
from £800
PPC Training
from £300
One-Off Consulting from £300
*Prices exclude VAT
"We have been working with Odi and the team for several years now and have had amazing results with our advertising. We've seen a huge increase in enquiries and reduced costs per lead. They have been proactive with their approach and advising on strategy and direction. Their service and dedication is unparalleled and I would highly recommend them to anyone"
Danny Golberg
Director, Brandenbergh Management

We've Worked With

Working with a PPC Agency FAQs

Most of our clients saw results within 3-4 weeks. It’ll usually take longer in accounts with little prior data. We can discuss expectations after we take an initial (free) look at your account.
Our work agreements are monthly rolling. You’re free to leave with one month notice at any point. The only thing keeping our clients with us is our service and results.
Our PPC management fees start from £1000 + 20% VAT. If your business is based outside the UK and EU VAT isn't charged. 

We’ll be able to quote after we've spent a bit of time understanding your business and reviewing your Google Ads and analytics accounts.   

You'll receive a plan with a quote as well as context on the work and outcomes for your business.
There are many reasons why companies experience poor performance with Google Ads. Some of the reasons could be outside Google Ads itself, for example the website, landing pages or the product isn’t a good fit.

Other reasons could be poor campaign management, structure, wrong practices and a variety of settings and choices that need improvement.

We’re brutally honest with new clients. We’ll spend our own time reviewing your account so we can give you an honest evaluation. This is part of our proposal process. We might highlight issues beyond Google Ads and recommend solution. We'll hopefully discover good opportunities in your account to improve performance significantly.

We recommend the free introductory call to go over your specific situation and learn more. You’ll can expect some good advice before any commitment.
Your spend should depend on goals, the CPCs (costs per click) in your industry and the average cost per conversion. It also depends on your cashflow of course.

If you’re not sure how much you should be spending, we’ll be happy to help you come up with a plan and some key metrics to track results. Once campaigns are running correctly, ad spend translates itself to revenue for the business.  

It’s often a matter of finding the right balance to allow growth without breaking the bank.
Generally speaking, we work with accounts spending from £5K to over £100K per month. Smaller budgets are possible, but might lack a high return without the volume.

Our PPC work can be split into lead generation and ecommerce PPC management.

Lead generation with Google Ads is for businesses who want website enquiries. The desired outcomes from campaigns would be form submissions, phone calls, email enquiries and signups. All these interactions can be tracked.

Ecommerce PPC involves online sales and product feeds. We focus on data feed management and optimisation for Google Ads, Shopping campaigns, Performance Max and dynamic remarketing to drive more sales.
No! Account managers usually work as a buffer between clients and the experts who manage the accounts. This is great for agency scaling but it’s not so great for the clients.

We believe in direct communication for better alignment. We prefer to manage fewer clients and deliver better services and results.
We’ll be glad to answer. Simply email us on  hello@EffectiveMarketing.uk

Get in Touch with the PPC Specialists

Request Info / Ask a Question

Get a quote for PPC services, ask us a question and book a free discovery call.

odi@effectivemarketing.uk

020 7183 8904

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