Google Ads Consultant London

Most clients saw some results within 3-4 weeks. It’ll usually take longer where there is  not much existing data. We can discuss expectations after an initial (free) look into your ad account.

Our work agreements are monthly rolling. This means you’re free to leave with one month notice at any point. The only thing keeping clients is the level service and results.

PPC management fees start from £1000 + 20% VAT. If your business is based outside the of UK or EU then VAT doesn't need to be charged.

We’ll be able to quote after initial research into your Google ads account and business. 

You'll get a plan with cost estimates and the context of how the work can affect your business enquires and sales. 

There are many reasons why companies experience poor performance with Google Ads. Some of the reasons could be outside Google Ads itself, for example the website, landing pages or the product isn’t a good fit.

Other reason could be in how Google Ads have been managed. Poor structure, wrong practices and a variety of settings and choices that can hopefully be improved.

We’re brutally honest with new clients. We’ll spend some time to look into your account and marketing as a whole and give you an honest evaluation. This is a free service and part of our proposal process. We might tell you we’ve found problems outside of Google Ads that you need to work on first. Or we can hopefully discover good opportunities in your account to improve performance significantly.

We recommend booking a free introductory call to go over your specific situation and learn more. You’ll some good advice without any commitment.

Your spend should depend on goals, the CPCs (costs per click) in your industry and the average cost per conversion. It also depends on your cashflow of course.

If you’re not sure how much you should be spending, we’ll be happy to help you come up with a plan and some key metrics to track results. Once campaigns are running correctly, ad spend translates itself to revenue for the business.  

It’s often a matter of finding the right balance to allow growth without breaking the bank.

We typically work with accounts spending from £5K to over £100K per month. Smaller budgets are possible, but might lack a high return without the volume.

Our PPC work can be split into lead generation PPC and ecommerce PPC.

Lead generation with Google Ads is for businesses who need more enquiries through their website. The desired outcomes from campaigns would be form submissions, phone calls, email enquiries and signups. All these interactions can be tracked.

Ecommerce PPC involves online sales and product feeds. We focus on data feed management and optimisation for Google Ads, Shopping campaigns, Performance Max and dynamic remarketing to drive more sales.

No! 
You'll have direct with me and the team working on your campaigns. We believe in direct communication and better alignment with clients. We prefer to manage fewer clients and to deliver a better service and results.

We’ll be glad to answer. Simply email me on  hello@EffectiveMarketing.uk